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Pricing INSIGHTS

It’s time to start using data to drive your business toward success.

PRICING INSIGHTS

It’s time to start using data to drive your business toward success.

What ARE PRICING INSIGHTS?

Pricing Insights provide valuable information about the prices of products or services, profits and/or costs, and how to make adjustments so that your organization can make the most possible profit.

Most companies would like to increase sales, reduce costs, and in general, keep more of their revenue. Sometimes, however, we can overlook areas where we are losing money: where profits might not offset our costs, where hidden fees or expenses can occur, or even price issues that turn away customers and prevent sales! This can be especially difficult when selling in multiple locations or on various platforms.

Pricing insights use data analysis to figure out where to make adjustments that will ultimately boost your bottom line and drive more profits back to your company. 

Some examples of pricing insights can include:

  • Finding the best pricing for products and services in your market
  • Competitive pricing to get ahead of the competition
  • Accurately anticipate market demands for increased sales
  • Discovering the optimal price a customer/client is willing to pay
  • Learn which sales platforms are the most profitable (for example Amazon, Shopify, Etsy, etc) after fees and costs
  • Strategic short and long-term pricing (such as seasonal demand)
  • Using promotional pricing to boost profits (sales, discounts, etc)
  • Improving cost accuracy for more profitable pricing
  • Recovering lost revenue due to improper pricing or price gouging
  • Finding ways to reduce costs or eliminate waste
  • And so much more…

Our goal, here at OWLLytics, is to help your organization save money, reduce unnecessary costs, and use actionable, data-backed decisions to increase profitability as a whole.

Optimizing Pricing For Millions In Profits | Case Study by OWLLytics

Related Case Study:

How one client found millions of dollars in recoverable profits by analyzing the demand for their products and adjusting their pricing strategy using that customer data.   Read more.

I had the opportunity to work with Larry [at OWLLytics] and it was very exciting, they have a very advanced business and process vision. [They have] an extraordinary capacity for analysis. I recommend them and it would be a pleasure to work with them again.

– Jose Luis Herrera, Mr Jeff Services

Who needs PRICING INSIGHT SERVICES?

Most companies can benefit from using data analysis to find opportunities to improve their profitability and pricing. Even if you have a steady stream of sales, if the profit margin is too low, your company could be struggling to succeed.

The right pricing strategy can greatly improve your business by providing stability and room for growth.

Additionally, business owners who sell products on multiple platforms or various locations, or even just want to better understand their overall costs and profits can benefit from pricing insights. 

If your company does not have a data-backed strategy for optimizing pricing and profitability, then it would likely benefit from Pricing Insight services.

If, for example…

  • You aren’t sure what prices attract the most buyers
  • Your competitors seem to be selling more than you or growing faster
  • The target market doesn’t seem as interested in your product/services as you hoped
  • You’re not quite sure what your exact profit or profit margins are
  • You aren’t sure how fees and costs for selling online are affecting your final profit
  • You don’t know how to discount prices that will increase sales without losing profits
  • You feel like your company is making less money than what it should be
  • You want to sell on a new marketplace but aren’t sure if it would be profitable
  • …etc.

…then using data analytics to find specific pricing insights for your company’s products or services could greatly benefit your business and increase the potential for long-term profitability.

I had the opportunity to work with Larry [at OWLLytics] and it was very exciting, they have a very advanced business and process vision. [They have] an extraordinary capacity for analysis. I recommend them and it would be a pleasure to work with them again.

– Jose Luis Herrera, Mr Jeff Services

How can PRICING INSIGHTS help MY business?

The main goal of Pricing Insights is to identify ways to help your business be as profitable as possible. In general, this involves finding areas where your company can save money, make higher profits, or both. When your organization is using data-based pricing decisions, it is able to increase overall profits and stabilize the income of the business.

The first step of developing pricing insights is to examine the prices of your company’s products and/or services, the pricing and sales history, and any current sales data. This can be done as a company whole, or be broken down by product/service, time period, or sales platform. 

Additionally, it is important to look at the typical workload and processes that go into the creation and/or marketing of your products and services to analyze how labor affects your overall costs. Gaining a clear understanding of your organization’s total costs can help create a baseline for where your profits need to be.

Next, we will run analyses on the data we’ve gathered to find areas for improvement. This will be individualized to your organization and its needs- discovering whether there are costs that can be reduced, potential price adjustments, etc. 

Lastly, we will provide you with a clear understanding of how your pricing is affecting your final profites and explain (typically in presentation format for easy reference) any insights that have been discovered and how to best approach your pricing and profitability goals for long-term growth and success.

Once this process is complete, your organization will have a clear, strategic way to approach monetary decisions that will support business growth. Establishing a path towards financial stability is a key component of lasting sustainability and will benefit your company permanently.

They are able to clearly articulate and understands expected deliverables, deal with challenges, and deliver consistently. I’m super happy with all of the projects I’ve hired OWLLytics for and highly recommend them. OWLLytics brings the value.

– Paul Hickey, CEO of Data Driven Designs

They are able to clearly articulate and understands expected deliverables, deal with challenges, and deliver consistently. I’m super happy with all of the projects I’ve hired OWLLytics for and highly recommend them. OWLLytics brings the value.

– Paul Hickey, CEO of Data Driven Designs

If you would like to find ways to improve or grow your organization’s profits

-or-

If you have financial goals you’re trying to reach but aren’t quite sure how to get there, we can help!

How We’ve Helped Our Clients:

We’re always excited to start new projects and explore new sectors of the business world. See our full Case Studies section to explore the different ways we’ve helped each of our clients to grow and improve!

Detecting Customer Un-Enrollment Before It Happens

How detecting customer unenrollment (churn rate) allowed one company to increase customer satisfaction and recover $4 million a year.

Employee Productivity & Success (In 48 Hours or Less)

How one company identified top performing employees, including most admired staff and mentors, to boost workplace satisfaction & productivity.

Improving Sales Growth Using Data Analysis & Strategy

How one company analyzed their sales data and implemented targeted strategies to drastically improve sales growth within their organization.

Improving Services Based On Customer Demographics

How one company improved customer service and reduced cancellations by identifying customer demographics for targeted service.

Individualized Reporting Made To Grab BIG Clients!

A 120% Client Increase: How a personalized reporting system saved valuable time and money, attracted bigger, better clients & increased client satisfaction.

Saving Lives One Gas Leak At A Time

How we helped one gas company save lives with a reliable way to process gas line sensor data and identify potential gas leaks.

Optimizing Pricing For Millions In Profits

How one client found millions of dollars in recoverable profits by discovering the correlation between their product prices & customer demand.

Individualized Reporting Made To Grab BIG Clients!

A 120% Client Increase: How a personalized reporting system saved valuable time and money, attracted bigger, better clients & increased client satisfaction.

Improving Services Based On Customer Demographics

How one company improved customer service and reduced cancellations by identifying customer demographics for targeted service.

Improving Sales Growth Using Data Analysis & Strategy

How one company analyzed their sales data and implemented targeted strategies to drastically improve sales growth within their organization.

Employee Productivity & Success (In 48 Hours or Less)

How one company identified top performing employees, including most admired staff and mentors, to boost workplace satisfaction & productivity.

Improving Sales Growth Using Data Analysis & Strategy

How one company analyzed their sales data and implemented targeted strategies to drastically improve sales growth within their organization.

Improving Services Based On Customer Demographics

How one company improved customer service and reduced cancellations by identifying customer demographics for targeted service.

Saving Lives One Gas Leak At A Time

How we helped one gas company save lives with a reliable way to process gas line sensor data and identify potential gas leaks.

Detecting Customer Un-Enrollment Before It Happens

How detecting customer unenrollment (churn rate) allowed one company to increase customer satisfaction and recover $4 million a year.

Self-awareness and ability to engage with others to impact them is paramount in the human experience and this is what most excites me about the OWLLytics team. I will continue to work with OWLLytics and would recommend you do so too!

– Michael Maher, President of Cartology

Self-awareness and ability to engage with others to impact them is paramount in the human experience and this is what most excites me about the OWLLytics team. I will continue to work with OWLLytics and would recommend you do so too!

– Michael Maher, President of Cartology

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