by Larry Lathrop | Articles, Building & Branding, Structure & Organization
Why A Mission Statement Takes Your Business To The Next Level – How To Write Yours When you are trying to build a brand and place it strategically into the market, there are key foundation pieces that your business should establish first: your mission statement,...
by Jessica Lathrop | Articles, Building & Branding, Business, Social Media, Tutorials
The Best-Kept Secret Tool That Drastically Boosts Your Social Media REACH In my last blog post about social media planning, I talked a little bit about the power of a little-known website (and mobile app) called IFTTT. Y’all… let me just go ahead and BLOW. YOUR. MIND....