by Larry Lathrop | Articles, Building & Branding, Social Media
BOOST Your Social Media Engagement with Powerful Profile Images- FREE Template Download! You have started your business, and you’re ready to set up your social media pages and let the world know you are here- and you are ready to ROCK!! As you begin to open...
by Larry Lathrop | Articles, Building & Branding, Structure & Organization
Why A Mission Statement Takes Your Business To The Next Level – How To Write Yours When you are trying to build a brand and place it strategically into the market, there are key foundation pieces that your business should establish first: your mission statement,...
by Larry Lathrop | Articles, Building & Branding, Structure & Organization
Core Values Are Crucial For Your Business – How & Why To Create Values For Your Biz In recent years, we’ve seen a huge trend with businesses promoting their core values. With the rise of social media, businesses are trying to reach audiences on a more...
by Jessica Lathrop | Articles, Business, Growing & Organizing, Tutorials, Tutorials, Visibility & Reach
Why Google My Business Is CRUCIAL Even If You’re 100% Online – And How To Set It Up Google My Business is an invaluable (and free) tool that EVERY business should be using. This article discusses the many benefits (and undiscovered value) of setting Google...
by Jessica Lathrop | Articles, Building & Branding, Business, Social Media, Tutorials
The Best-Kept Secret Tool That Drastically Boosts Your Social Media REACH In my last blog post about social media planning, I talked a little bit about the power of a little-known website (and mobile app) called IFTTT. Y’all… let me just go ahead and BLOW. YOUR. MIND....
by Jessica Lathrop | Articles, Business, E-Commerce, Growing & Organizing
4 Things We Learned When Amazon Destroyed Our Business It always catches people by surprise when we talk about how Amazon accidentally destroyed our brand new business, almost right off the bat. But even more surprisingly, we’ve heard similar stories from a LOT...
